Bulls unveil Provident as Main Sponsor

12th November 2012

Bradford Bulls announced on Friday 9 November 2012 that Provident Financial will become their main sponsor as well as having the naming rights to the club’s stadium in a new four-year deal.

The deal, which is one of the largest in Super League, will see benefits right across the club and will focus heavily on theBullsAcademyas the club look to continue the development of its Juniors. As part of its support for young players, the Bulls also recently announced a partnership with West Bowling ARLFC that will see the club use the facilities at the stadium. The stadium, which will now be known as the Provident Stadium, is a major part of the regeneration of the City of Bradford.

Commenting on the sponsorship Omar Khan said today:

“We are delighted to announce Provident as our main sponsor and we welcome them to the Bulls. They are a long established Bradford company who have seen what we want to achieve for the club and the community ofBradford. Together we can help the club and the city grow stronger and help make the dreams and hopes of the stars of the future become a reality.”

Gerry Sutcliffe MP for Bradford South and Honorary Chairman of Bradford Bulls, said:

“This is a good deal for Bradford Bulls and Provident Financial. Provident has proved its commitment to the city ofBradfordby relocating to anew citycentre site. The recent announcement of 250 new jobs at the company shows that they are going from strength to strength and continue to be a major employer in the city.

“Omar Khan and I have called on the business community inBradfordto get behind the Bulls, to help make it a club that the whole city can be proud of. This deal demonstrates Provident’s faith in our vision of putting the club at the heart of our community.”

Provident Financial CEO, Peter Crook, said:

“As a firm that was founded in Bradford over 130 years ago, we are proud to get behind the Bradford Bulls and support them in achieving success both for the club and the wider community inBradford. We are particularly happy to be helping to support theBradfordBullsAcademyprogramme which develops young talent and has resulted in six of the current first team squad coming from that programme.”